• Liked Julian Harty
    keyboard_arrow_down

    Improving Mobile Apps using an Analytical Feedback Approach

    Julian Harty
    Julian Harty
    schedule 4 months ago
    Sold Out!
    45 mins
    Talk
    Intermediate

    There are various ways we can improve the testing of mobile apps. These include:

    • Better testing
    • Test automation
    • Scaling testing
    • Using software tools e.g. static analysis

    For mobile apps we can also incorporate two complementary forms of feedback: analogue - created by humans - such as app store reviews, and digital - built-into the apps - such as mobile analytics. This talk introduces ways we can incorporate both analogue and digital feedback to help us better understand the qualities of our previous work and ways we can improve our work in future so we release better apps while also working more effectively and productively.

    The feedback we receive can help us adapt and react nimbly, reducing the annoyances for users of our apps. We're also able to see beyond our  team's horizon to the rich and varied domains where mobile apps are being used.

  • Liked Raghu Kashyap
    keyboard_arrow_down

    Customer discovery or Product discovery?

    Raghu Kashyap
    Raghu Kashyap
    schedule 5 months ago
    Sold Out!
    45 mins
    Talk
    Advanced

    As the co-founders of Intentwise we strongly believe in few things;

    1. Customer discovery and product discovery cannot be done in isolation.

    2. Search and Discovery at every step

    3. Technology enables business and in itself is not a business

    To build a strong product you need to listen and hear to the customers who live and breathe the problems day in and day out. We would like to share our story on how we abide by some of the above principles and guidelines in building some amazing products to help our clients to derive their customer intents.

Sorry, no proposals found under this section.