Marketing campaigns more efficiënt with agile way of working

Do you work in marketing and want to become more agile or multi-disciplinary? I’m going to share my story about an organization who transformed towards agile way of working with multi-disciplinairy teams.

They started working agile in the beginning of 2017 with multidisciplinairy teams (marketer, content marketer, chain manager, communication employee, etc.). Maurice takes us into the experiences up to now (marketing campagains >20% efficient) and where the teams now stand in the Agile work. He also shares his learnings during the Business Agility Conference.

If you want the top 5 of must-do's for a successful, agile implementation with marketing teams, Maurice would like to see you at the conference.

 
1 favorite thumb_down thumb_up 0 comments visibility_off  Remove from Watchlist visibility  Add to Watchlist
 

Outline/structure of the Session

This story is about a an organization with an commercial and marketing department. They started working agile in the beginning of 2017 with multidisciplinairy teams (marketer, content marketer, chain manager, communication employee, etc.). Maurice takes us into the experiences up to now (marketing campagains >20% efficient) and where the teams now stand in the Agile work. He also shares his learnings during the Business Agility Conference.

Learning Outcome

sharing experiences in agile working with marketing teams

How to improve your marketing campaings and be far more efficient (> 20%)

Maurice will share his learnings

Target Audience

marketing managers

schedule Submitted 2 weeks ago

Comments Subscribe to Comments

comment Comment on this Proposal