Getting2Alpha: Build your MVP faster and smarter with Game Thinking
Do you have a hot idea and a burning desire to build it? Do you want to unlock the secrets of Game Thinking, and turn your product vision into a simple, engaging, high-learning MVP (minimum viable product)?
In this fast-paced design workshop, you will learn how to use Game Thinking to build a product that people love - and come back to, again and again. Get ready to:
- Find out who your Early Customers REALLY are --> and work with them to set yourself up for mass-market success
- Apply insights, techniques and advice from breakthrough games to create a deeply-engaging product experience
- Turbo-charge your product design and development with expert instruction and time-saving tools
- Make real progress on your product design and strategy during this lively day-long session
If you're a product owner, leader, manager, designer, researcher, or builder, this workshop is for you. You'll learn actionable techniques that you can use right away to accelerate your progress -- and you'll discover why simple gamification usually fails, and what to use INSTEAD for creating a truly engaging experience.
Outline/Structure of the Workshop
|
Intro |
What REALLY makes games so engaging? |
|
PART I |
Create a compelling core experience |
|
1 |
Social Actions are the heart of engagement |
|
2 |
Sketch your end-to-end Customer Narrative |
|
3 |
Design your skill-building Core Loop |
|
PART II |
Engage your customers with a path to mastery |
|
4 |
Onboard newcomers with small, achievable goals |
|
5 |
Re-engage regulars with content, connections & committments |
|
6 |
Empower experts with exclusive roles, powers & privileges |
Learning Outcome
in this session you will learn how to:
- design a simple yet compelling MVP by using Game Thinking.
- speed up your product development process and dramatically improve your innovation outcomes.
- find EXACTLY the right customers to test your idea on.
- drive long-term engagement for your product, game or service
Target Audience
product owners, product managers, designers, design leads, researchers, builders, CEO, startup founder
Video
Links
http://getting2alpha.com
schedule Submitted 7 years ago
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