Product Owners are the worst customers
"We should do this because I think it's what the customers want"
Product Owners (PO) have a lot of responsibilities, and one of them is to provide guidance to the team on what problems to solve and what is valuable to customers by bringing the voice of the customer and user to the table. However, the situation becomes dangerous when the PO becomes the voice of the customer and user, making decisions based on their working experience, without supporting evidence. This is often even worse in startups, where the pace is faster and the PO has a greater responsibility in steering the team in the right direction.
This talk is to help Product Owners as well as the teams working with them to ensure that the team is focusing on the "right problem" to solve and backing it up using evidence. I will share some tips on how to use things such as Customer Experience to focus the team to solve problems that matter, and how different types of data can help PO's make more informed decisions for their teams.
Outline/Structure of the Talk
- The Product Owner Dilemma (5 minutes)
- The challenges for Product Owners (10 minutes)
- Customer Experience (CX) and how it can help Product Owners (10 minutes)
- Agile and CX: can it work? (10 minutes)
- 5 recommendations for Product Owners (10 minutes)
- Tips for Product Owners in bringing the voice of the customer (including customer feedback) and user to the decision making table
- Tips for teams on what they should expect from their Product Owners
- Tips on how to use data effectively to help prioritise decisions
- Tips for startups and small to medium enterprises on the best way to equip their PO to be effective
VP/Director level Product & Technology Leaders, Product Owners and Designers
Prerequisites for Attendees
Basic knowledge of the values and principles of agile from the agile manifesto
schedule Submitted 1 year ago
People who liked this proposal, also liked:
Jutta Eckstein / John Buck - Beyond KPIs and OKRs: Creating an environment for high-performing, innovative teams that leads to true effectivenessJutta EcksteinCoach, Consultant, Trainerself-employedJohn BuckPresidentGovernanceAlive LLC
schedule 1 year agoSold Out!
Too often innovative people in medium to large organizations have the feeling of being in a box - with startling new ideas - and no one really listens. In essence, these innovators are trying to “measure performance upwards.” This upward voice intrinsically measures strategies and customer impact, and applying the concept can significantly improve the overall performance without relying on top down OKRs and KPIs. Moreover, “measuring from above,” tends to measure the output of production rather than the truly important outcome: what is really making a difference for our customers and therefore for our company.
Adding “measurement from below” to a company can create a mindset that empowers everyone to follow their passion and interest and nourish the company’s effectiveness. Implementing a “from below” approach to measurement involves a fundamental shift that asks the company to synthesize a variety of new approaches. One such synthesis is Beyond Budgeting, Open Space, Sociocracy, and Agile (BOSSA nova). This synthesis enables a company to “measure upwards” without jeopardizing the strengths of “leading downwards.” Fortunately, the implementation can be done in small steps that probe and demonstrate new measurement ideas on a small scale such that the proof cascades beyond the demonstration. This session will enable you to get started on your journey to spreading the idea of upwards measurement company-wide.
This workshop asks participants to start where they are, explains what it means to probe, and helps them develop strategies and experiments they can use in their own situation to create an environment for high performance that goes beyond what OKRs and KPIs can offer.
Tony Morris - Functional Programming Deep-Dive with Types and Property-Based TestingTony MorrisSoftware EngineerSimple Machines
schedule 1 year agoSold Out!
This workshop will first introduce Functional Programming concepts using the Haskell programming language syntax and tools.
We will then present a series of exercises that utilise the static type system of Haskell and with some guidance, solve the exercises. Subsequent exercises will introduce property-based testing using the hedgehog library. Finally, we will tackle some exercises where a trade-off must be considered, and solve those using both types and property-based tests.
The focus of this workshop will be on introducing the tools for achieving software resiliency and robustness. The techniques learned here may be applied in other programming language environments.
DateTime: This workshop is scheduled on Oct 12th and 13th from 1 PM to 5 PM IST (4 hours each day)
Saiful Nasir - 10 lessons about agile from a non-agile personSaiful NasirDirector - Customer Experience and Service DesignCXD Labs
schedule 1 year agoSold Out!
As a leader, I'm always looking for new ways to improve the way I lead, the way our projects are run, and the way I can optimise our business. When agile was introduced into a more mainstream business audience, I was one of them - I saw the potential for the values and principles to work for all types of businesses, not just software development.
Since then many years have passed and after being exposed to and in the bowels of all forms of agile mindsets converted into approaches (e.g. Scrum, SAFE, etc.), I've learnt a few things - some good and some bad. I've distilled it to 10 lessons I've learnt about agile, all coming from a non-agile practitioner.