If you buy it, we'll build it - combining google design sprints and pretotypes
Ahh, that thorny problem, how do we place the right 'bets' on the right ideas that have the best chance of become winning products? As a lifelong learner, I'm propelled by searching for tools and techniques to support my continuous improvement journey.
I've long been a fan of the Google Design Sprint. Over the past couple of years, I've become more familiar with Pretotyping, Alberto Savoia's technique to ensure you're 'building the right it before you build it right'.
Recently I've been incorporating pretotyping into design sprints, resulting in even more focus on validating an idea and determining how likely a product is to succeed. Doing so requires higher order facilitation skills and additional pre-planning. However, in the sessions I've run to date, the addition of pretotyping has resulted in the testing increments more tightly aligned to areas of concern. This means potential blockers ie sprint goals or potential 'how-might-we' HMW statements can be effectively tested and real data gained, rather than just more internal opinion.
This approach is potentially of interest to people in organisations that have difficulty getting product to market; find it hard to align on common business goals; or who are looking for an additional evidence-gathering approach to support effective decision-making in product development.
Outline/Structure of the Workshop
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5 mins
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1.
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Introduction - design sprints help get from idea to a testable product increment in a faster time - Outline of the workshop |
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5 mins
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2
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Tech check - if remote, check everyone has access to the miro board or can see the miro board - run a quick 'how to use the miro board' exercise |
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10 mins
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3
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What's a Design Sprint? - define Design Sprints, why, how and when to use them What is pretotyping? - define Pretotyping, why, how and when to use this technique Why think about using these techniques together? |
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25 mins
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4
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Let's run a (remote) google design sprint - Where do we start? Teams are under pressure to be innovative but often don't know how to start - Design sprint principles - Get aligned via focusing on a problem: - Conducting expert interviews - Participants reframe the problem in terms of 'How might we' questions, to optimistically think about a problem - How to develop a long term goal - Designing Sprint questions to call out blockers or constraints, taking a more pessimistic view of the situation - Creating a high level process Map |
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20 mins
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5
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Next, let's get tangible - Lightning demos - Start Sketching - Notes, Idea development, Crazy 4s - Designing a Solution & deciding the concept elements to test |
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15 mins
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6
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Storyboarding and selecting Pretotyping techniques to test a solution concept - How to design tests - Selecting interview subjects |
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10 mins
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7
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What we learned - Running a Design Sprint Retro - how to use Design Sprints and Pretotyping to validate ideas before doing any real work |
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Learning Outcome
Suggested ways to move from an idea to a concept, ready to test.
How to run an expedited google design sprint
If remote, how to run a remote google sprint
What is Pretotyping and an intro to some Pretotyping techniques
How to combine a design sprint with some pretotyping techniques to support better idea selection and build evidence for products people want to buy
Target Audience
Product managers, Technology and Business leaders, change agents, Innovators, Intrapreneurs, Entrepreneurs
Prerequisites for Attendees
Participants should bring curiosity to think through how to resolve problems
If this is run as a remote session, participants will:
- ideally register beforehand to gain access to a shared miro board (registering beforehand will mitigate potential tech issues with accessing the miro board)
- need a few sheets of plain A4 paper and some thick, black markers ie sharpies or similar for note-taking and sketching
Video
Links
Presented at:
Keynote speaker, Chief Data Officer, "Leading Innovation & Transformation Initiatives Across your Organisation" 7 October 2021
JumpStart LawTech Summit 'Accelerating Change' 28 July 2021
VID19 - 'Curiouser and Curiouser - refocusing and revalidating plans and experimenting so you don't find yourself down a rabbithole' 14 April 2020
'Get to Done Faster: Using Lean and Agile Principles to Drive Change and Adoption' - LegalTech Innovation & Fest Digital, 22 November 2020
AWE Conference, USA-"Be a Hero, Get to Zero, with Carbon0" - invited speaker
'Carbon0: Everyday Heroes' Who's Saving the Planet podcast 1 December 2020
LAST Conf July 2019 “Agile Transfomations - The Good, The Bad & The Ugly”
MC Agile Australia 25-26 June 2019
Founding S P A C E Cadet at S P A C E conference, Byron Bay May 2019. '15 minutes experimenting through any problem'
Agile India - "From Dogma to Pragma - helping 500 squads on the road to agile maturity. Thinking Systemically to Optimise Locally" 19 March 2019 - Invited speaker
Agile India - Agile Coach Camp - Invited 17 March 2019 - Invited participant & selected position paper
Agile Australia, Activate Agile - Everyday Experimentation 18 & 19 June 2018
Embedding Lean Start-up in Enterprises - 1 day course - 18 May 2018
Academy Xi - A Design-Led Approach to Everyday Life - 10 May 2018
LAST Conf - 'Putting the Lean into Lean Portfolio Management' - 19 & 20 July 2018
Digital Marketing Innovation Summit - 'Getting to MVP (r)- Minimum Validated Problem' -14 & 15 March 2018 - https://ieondemand.com/presentations/getting-to-mvp-minimum-validated-problem
1st Conf - 'Getting to MVP - Minimum Viable Problem - MVP (r)' - 26 &27 February 2018
LAST Conf - 'Experimenting with GOLEAN Technique in a Corporate Enterprise' - 23 July 2017
https://www.linkedin.com/in/penelopebarr/
schedule Submitted 9 months ago
Recent Activities
- description Natasha Rodrigues updated proposal If you buy it,...schedule 5 months ago
- verified_user Program Committee accepted proposal - "If you buy it,..." by Penelope Barrschedule 7 months ago
- comment Shiv Sivaguru commented "Hi Penelope Thanks for..." on proposal If you buy it,...schedule 7 months ago
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Natasha Rodrigues
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