Strategy maps - a visualisation practice to connect your roadmaps to the bigger picture
“Most strategy dialogues end up with executives talking at cross-purposes because…nobody knows exactly what is meant by vision and strategy, and no two people ever quite agree on which topics belong where” (Geoffrey Moore - Escape Velocity). In addition, all too often strategy is a static powerpoint that goes out of date and gives little indication of the “why of movement”. Join Craig and find out how to form an agile strategy and visualise it in a complex landscape and connect it to roadmaps, backlogs, Wardley mapping and the Strategy Cycle. This talk connects to different aspects of agile theory and practices including work by Simon Wardley, Roman Pichler and Dave Snowden. It also uses a novel visualisation technique to help you visualise the talk itself.
Outline/Structure of the Talk
The presentation tells a story in the following format:
1. Introduction.
2. Problem context supported by data
3. Proposed solution.
4. How to use the solution using a worked example
5. Recap and takeaways
6. Further reading and Q&A
Learning Outcome
You will learn what strategy is, how to visualise it and importantly how to visualise your competitors' strategy so you visualise options in time, in context and can translate this to roadmaps suitable for agile teams to iterate on and plan to an appropriate horizon. There are at least 12 benefits articulated in the approach over a static strategy that is simply a to-do list.
Target Audience
Agile Coaches, Trainers, Product Owners, Product Managers, Executives, Leaders
Prerequisites for Attendees
No previous knowledge assumed.
Video
Links
My blogs, videos and citations are all available via https://www.craigcockburn.com
This particular talk was the 2nd most widely watched talk in the Agile20reflect archive - the festival of over 800 events globally celebrating 20 years of the agile manifesto in Feb 2021 until recently when it was surpassed by my other talk on visualisation! ( see https://www.youtube.com/c/AccessAgileFreeLearning )
schedule Submitted 11 months ago
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