User Experience for Product Managers
Why is UX important for Product Managers? Gain an understanding of the concept and discipline of user experience - defined, explained and made actionable for Product Managers.
Learn how UX tools and artifacts can help you make better product decisions, and how to overcome common objections to UX processes.
Outline/Structure of the Talk
The Value of User Experience (UX) beyond screens and interfaces
What is User Experience
Discover how UX is Critical to your business and bottom line, including ROI of UX
Developing a UX Strategy Blueprint
Learning to Integrate UX Data points into your product development decision-making process using personas
Case Study : How being Mobile First led to User Expererience being an important component of product development process
Learn how to overcome common business objections to implementing UX processes
Learning Outcome
Takeaways
- Understand the value of user experience, beyond just screens and interfaces
- Discover how user experience is critical to your business and the bottom line, including the ROI of UX
- Learn to integrate UX data points into your product development decision-making process using personas
- Learn how to overcome common business objections to implementing UX processes
Target Audience
Product Heads, Product Managers, Product Owners, Developers, Team Leads
Video
Links
https://generalassemb.ly/education/ux-for-product-managers
schedule Submitted 7 years ago
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