On the way to the business agility at MIF (www.mann-ivanov-ferber.ru) publishing house case study.

Starting business agility transformation in content creation, publishing, and marketing.


Starting Agile transformation of the whole business is challenging and frightening with thousands of questions and billions of concerns - where do we start? how do we drive? how do we know what the success looks like? how do we engage and keep our people during this journey?

We will tell the story of MIF and how we created business agility strategy covering process, leadership and culture, org design and technology dimensions: rolling out Agile approach on all levels through various educational and assessment activities, building transformation growth plan and consistent implementation with coaching support along the way.


Outline/Structure of the Keynote


  1. MIF business case intro - challenges and ambitious goals
  2. Consulting and coaching engagement structure
  3. Implementation and rollout steps
  4. Lessons learned and current outcomes

Learning Outcome

  1. Biz Agility transformation steps
  2. Challenges at different phases
  3. Agile Program and Portfolio levels implementation

Target Audience

Executives; Enterprice Agile Coaches; Change Agents;

schedule Submitted 3 years ago