More than Pretty & Usable: Getting the most from UX on product teamsStefan Dickerson
schedule 1 year agoSold Out!
Collectively, User Experience (UX) practitioners offer many promises of improved user and customer experiences, so let's go "Get some UX" on our next project! …If only it was that simple.
There are two important things to consider. First, UX is not a single profession, rather, a cluster of areas of expertise, so you need to identify which ones are best suited to solve your unique problems. Second, these areas of expertise each need to be integrated differently on projects to make the most of them.
We'll go through an exercise in exploring facets of UX that may be new to some. Then we'll look at common design challenges, and the facets of UX best positioned to address them, and how they optimally fit in the product development process.