How to make customers happy without sticking to the plan - Innovating within a traditional retail business.

schedule Jun 30th 04:30 PM - 04:50 PM place EN 101 (L100) people 55 Attending

Are you going to this conference to learn new things like how to practice Agile, Lean UX, and Behaviour-Driven Development (BDD)? Do you want to define the way of working, like you would in a start-up, but exist in a traditional business, like Myer, which has a long history of using a waterfall methodology and may not always have a high risk appetite?

This case study will give insight in to how an Agile team delivered Myer's latest MYER one app by changing directions, overcoming challenges, using team members and customers as testers and making internal and external customers happy.

 
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Outline/structure of the Session

  • The 'Myer App' Challenge
  • Approach
  • Hurdles
  • Outcomes

Learning Outcome

  • How to apply Agile, Lean UX and BDD in a traditional IT business
  • How to involve customers in the development process
  • How to make your internal and external customers happy without sticking too closely to the plan

 

 

Target Audience

Anyone who wants to use Agile, Lean UX and/or Behaviour Driven Development to disrupt a traditional business or market.

schedule Submitted 6 months ago

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