This presentation will deal with transforming online customer engagement, drawing on customer engagement success stories. This includes addressing problems & how to resist doing ‘more of the same’. A Case Study will be explored of the digital journey of a large print & online advertising company.

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Outline/structure of the Session

1.What we have found in other organisations

  • Some inspirational experiences

2.Approach – what we look for

3.Delivery – what’s the best approach?

4.Case study headlines

Learning Outcome

the best approach for innovating online customer experience

Target Audience



no prerequisites

schedule Submitted 3 weeks ago

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