Your Guide to the world of Sales ~ Welcome to the Conversation Age

location_city Melbourne schedule Jul 30th 12:15 - 01:00 PM place EN204 C40 people 10 Interested

The age of information is over ... not because it's not important but because everyone now has an overload of information. When information is merely the table stakes ... then what's next?

We are now in the Conversation Age where the real difference is and will be your ability to apply your data and ideas to your customer's needs and desires.

This comes from firstly deeply understanding your customers and what makes them tick (logically AND emotionally) and then walking with them during their experience of you, your product or service and your company.

Let's have a conversation about this ... challenge each other and learn.


Outline/Structure of the Workshop

What is the conversation age - and why should I care.

If the data and information age is over ... what's next? I am not saying that data isn't important but what I am saying is that it is the application of this data that is where we add value. If we take data for granted ... then what? Our skills in understanding others, what they need and and having conversations with non-technical people about how to use the data you give them - this is where the gold is.

In this session we will explore the foundations of conversations - what are they - how do we improve them and how to upskill in this.

This will be an interactive session where you get to bring your ideas and experiences in dealing with clients and customers and we get to have a real conversation about how to influence others to get your message across.

Learning Outcome

Understanding the values and skills of conversation and application of ideas to clients. Also know as sales :)

Understand where you conversation skills are at and how you can improve in applying these to the data sets that you want people to know about.

Target Audience

Founders and product development folks

Prerequisites for Attendees

An open mind.
Bring your experiences of 'sales' and dealing with customers. The good, the bad and the ugly.

schedule Submitted 8 months ago

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