I remember reading somewhere that there is no better time to be a politician. But it’s an even better time to be a machine learning engineer. In this talk, I would like to discuss how Data Mining and other Data Science techniques help in understanding public sentiments based on geography, profession, community and customize every campaign based on the audience.

Here I would like to discuss the following points:

  1. Data's impact on the election.
  2. Smarter targeting of voters.
  3. Various channels to reach the voter.
  4. Social Media to influence Voter behaviour.
  5. How political parties are moving away from Traditional Models.
  6. A Case Study
  7. Using it all for Good !!

Demo: How I modeled an awesome election outcome predictor using Neural Networks!!

 
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Outline/Structure of the Case Study

  1. Intro & first dive
  2. Data's impact on the election.
  3. Smarter targeting of voters.
  4. Various channels to reach the voter.
  5. Social Media to influence Voter behaviour.
  6. How political parties are moving away from Traditional Models.
  7. A Case Study & Demo
  8. Using it all for Good !!
  9. Q&A

Learning Outcome

  • Understand and improve on behavioral analysis.
  • Various points to consider when picking data samples.
  • Identify Dimensions that create huge impact in the outcome.

Target Audience

Data Engineers, Data Analysts, Machine Learning Engineers, Any one who likes behavioral analysis

schedule Submitted 1 week ago

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