Breaking Scrum: A Tale Of Two Scrum Masters

Join Jon & Matt on a journey of enlightenment and witness their transformation from "Command and Control" to "Servant Leadership". Through their journey, discover the tips and tricks that helped two budding tech workers discover, embrace and live the Agile values. Discover common pitfalls and the resources that are available to help you overcome them.

As many in our industry are learning, becoming and living as a Scrum Master is no easy task. Scrum Masters come from many different disciplines - sometimes from outside of the technology space all together! Becoming a Scrum Master requires self-guided learning, coaching, experience, and, (most importantly) failure.

Jon & Matt will walk through their own journeys and make stops along the way to discuss the failures they experienced as well as the resources and materials they used to continue on their journey. They will also touch on what's next: Potential career paths for scrum masters, and how existing Scrum Masters can continue their own agile journeys

 
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Outline/structure of the Session

  1. Introductions
  2. Two Scrum Master Journeys
  3. Deep Dive - Pitfalls, resources and generally dealing with adversity on your Scrum journey
  4. Wrap-up
  5. Take Aways + Other Tips & Tricks from the trenches

Learning Outcome

Attendees will leave the session with an improved understanding of:

  • Common pitfalls faced by those new to Scrum and the Scrum Master role
  • Books, References and other Resources to help new SMs get to the next level
  • Career Paths for Scrum Masters
  • Learned and Applied Agile practices

Target Audience

Anyone who has recently become a Scrum Master or is interested in becoming a Scrum Master (Project Managers, BSAs, Managers, Team Leads and other Agile practitioners)

schedule Submitted 2 months ago

Comments Subscribe to Comments

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  • Gillian Lee
    By Gillian Lee  ~  2 months ago
    reply Reply

    This sounds very interesting Jon and Matt!  I agree that the journey is not easy and look forward to hearing about the common pitfalls you’ve encountered and suggested resources.

    • Jon Tracy
      By Jon Tracy  ~  2 months ago
      reply Reply

      Thanks, Gillian.  I'm hoping Matt and I will have a chance to share with the community.

  • Paul J. Heidema
    By Paul J. Heidema  ~  2 months ago
    reply Reply

    Both of you have great stories and experiences as Scrum Masters - this is what is needed at this conference!

    • Jon Tracy
      By Jon Tracy  ~  2 months ago
      reply Reply

      Thanks for your support!


  • Liked Ahmad Iqbal
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    Ahmad Iqbal - Marketing needs Agility too. Here is how to get started...

    Ahmad Iqbal
    Ahmad Iqbal
    Founder
    Playbook Coach
    schedule 2 months ago
    Sold Out!
    60 mins
    Talk
    Beginner

    If your organization is interesting in Agile transformation for technology, then you should also be looking into Agile Marketing.

    Think of your organization like a car. Two wheels which represent Technology, and the other two wheels represent Marketing. Even if you get the Technology wheels spinning faster, unless the Marketing wheels can spin just as fast, your car will be going in circles. Product and marketing go hand in hand when it comes to deriving value from your respective markets.

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    1. Transparency: CMOs are feeling the pressure to prove their budgets.

    2. Recyclability: How marketing backlogs are actually recyclable, giving you more bang for your transformation buck.

    3. People Investment: Mimicking the skills of the "unicorn" growth hacker through a cross-functional team gives you Voltron.

    4. Continuous Learning: Because today's digital marketing campaigns are so deeply trackable, the learning we can gather from these campaigns is unprecedented.

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    There is a four step marketing lifecycle that the audience will walk through with the presenter. It's called the Growth Marketing Lifecycle (GMLC) and it follows four steps:

    1. Goal Orientation: This is where we visualize the marketing team's Funnel Map (similar to a Story Map used by IT teams).

    2. Ideation: This is where we develop the backlog of "growth stories".

    3. Execution & Deployment: Using the scrum methodology to sprint on work items.

    4. Optimize: We look at growth stories that show signs of life, and double-triple down on them in future sprints.

    This session was developed and will be delivered by Ahmad Iqbal, an Agile practitioner and coach. Ahmad has lead the development and marketing of over 4 technology products, and trained over 500 practitioners in Agile Software development and Agile Marketing. Ahmad has implemented this framework successfully at two major Canadian organizations, one major insurance company and one crown corporation.

    NOTE: This presentation will have an interactive app provided to all participants which will allow them to follow the content on their mobile devices.

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    Intermediate

    Although self-organizing teams are crucial to carrying out a successful Agile transformation, organizations that implement Agile at scale invariably realize that the introduction of such teams forces the organization to re-engineer numerous aspects of its operating philosophy. In particular, various management layers are often removed. The individuals in these layers are routinely re-purposed or laid off.

    This talk highlights the approaches I used as an Agilist in various organizations to help people in different roles on their journey of transitioning into the world of Agile. Specifically, the talk will focus on 5 key roles: Project Managers, Product Managers, BA Managers, Development Managers, and QA Managers. It will provide insight into how managers can effectively transition to some of the new Agile roles, or redefine their existing role to effectively fit in an Agile world.

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  • Liked Chris Murman
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    Chris Murman - Brainwriting: The Team Hack To Generating Better Ideas

    Chris Murman
    Chris Murman
    Sr. Agile Consultant
    Solutions IQ
    schedule 3 months ago
    Sold Out!
    90 mins
    Workshop
    Beginner

    Brainstorming has long been held as the best way to get ideas from teams for decades, but what if we are wrong? Can we take the successful aspects of collaboration and create a better environment for quality concepts? Come learn about brainwriting and get more from your team today!

    If you work in an office, you have probably participated in a brainstorming session or two (or 12). Invented in the 1940s by an advertising executive, the purpose was to solicit many ideas in a short period of time. By putting a collective of creative people in the same room, better concepts should come. Sounds very agile. 

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    Fortunately, a relatively unknown technique is starting to gain popularity called brainwriting. Incorporating it into your team events can produce more diverse ideas and provide a friendlier environment for collaboration. In this session, we will workshop them and leave the audience with all of the tools to bring the technique back to their offices.

     

    What Makes It Compelling:

    I was skeptical when I first read an article on the technique, mainly because I had always believed brainstorming produced quality ideas. As a “stickies and sharpies” type of coach, I’d seen so many teams collectively throw out ideas during planning and retrospective sessions. But in the ensuing weeks, I started seeing where the article was on point in terms of producing quality ideas.

    After contrasting the ideas generated after using brainwriting for a few weeks, my mind was changed forever. Even better was the events themselves didn’t seem that different to teams. 

  • Liked Chris Murman
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    Chris Murman - Things Are Broken: A Case Study In Moving Tooooooooo Fast

    Chris Murman
    Chris Murman
    Sr. Agile Consultant
    Solutions IQ
    schedule 3 months ago
    Sold Out!
    60 mins
    Talk
    Intermediate

    Speed.

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    Once I started asking people of all levels of leadership what they thought speed would give them, it allowed me to develop some experiments around those expectations.

    Please join me for a case study where we discuss the need for speed, the origins of that desire, and the ways it manifests itself into deliverables. My desire is for the audience to take away some powerful learning into their places of work. Only by understanding the expectations around speed can we reset them into an environment built around trust and support for motivated individuals.

  • Liked Gillian Lee
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    Gillian Lee - Minutes to Pin It: How to Get Your Whole Team Agreeing

    90 mins
    Workshop
    Intermediate

    What if your team could share new ideas and make unanimous decisions in minutes?

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    Fawzy Manaa - How to Lose Dev and Alienate Ops

    Fawzy Manaa
    Fawzy Manaa
    Senior Consultant
    Deloitte
    schedule 2 months ago
    Sold Out!
    40 mins
    Talk
    Beginner

    As many organizations have adopted agile development and are starting to undertake a DevOps transformation to complete the lifecycle, it is not always easy to keep traditionally alienated back office practitioners engaged. In fact, many organizations go about engaging developers, testers, operators, ... in a way that does not align with the spirit of DevOps. Many enterprise DevOps transformations fail because of this very reason, this session will inform the audience of what it takes to create a strong and sustainable movement within an IT organization in today's world where people who perform different functions that are seemingly at odds can come together in the spirit of improving how work is done and delivered.

    The speaker will approach the topic from an anti-patterns perspective, highlighting the symptoms of transformation failure from structural, procedural, and strategic angles and discussing alternative approaches to enable DevOps transformation success.

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    Johanne Boyd / Carlo Rosales - Why can't the business be agile too? How ADP is incorporating business Agile practices to keep up with technology

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    Talk
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    Steve Zhang - The Joy Of Functional Programming

    Steve Zhang
    Steve Zhang
    Development Practice Coach
    Scotiabank
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    Sold Out!
    60 mins
    Talk
    Intermediate

    The popularity of Functional Programming is booming! Are you still wondering what all of the fuss is about? Come to this session and find out! This is an introduction to the power of functional programming. It covers functional programming's basic concepts, and shows you how functional programming will make software simple, elegant, easy to test, and lead to cleaner code. I will share my experiences learning, so you can avoid some of the pitfalls. So if you enjoy coding, love clean code, then you should start learning Functional Programming right now.

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    Mishkin Berteig / David Sabine - JIRA is the Worst Possible Choice

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    Workshop
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    A rant, with evidence, on why electronic tools in general, and JIRA in particular, are anti-Agile. Participants will use the Agile Manifesto to evaluate the electronic tools they are currently familiar with. JIRA is used as a case study.

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    Laurelle - Moving Forward In Circles: Lessons Learned In Agile Transformation

    Laurelle
    Laurelle
    Co-founder
    Vocalmeet
    schedule 3 months ago
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    40 mins
    Talk
    Intermediate

    Agile has gone mainstream and individuals everywhere are adopting Agile techniques and practices. In the process, they are interpreting what Agile means individually and what Agile means at an organizational level. 

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    Dave Dame / Aaron Sampson, PMI-ACP, ITILv3, SMC - Design Thinking for Organizational Change

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    We all know how people use design thinking to create better products and deliver delightful experiences to our users. However, design thinking can be an excellent tool to use for organizational change. In the case of organizational change, our product is the change that we are trying to drive, and our customers are those people who are impacted (internally and externally) and have to live with that change. In the same way that design thinking puts the user front-and-centre for products, it can be used to put people in the organization front-and-centre. In this talk we will discuss how design thinking works and, as a case study, how we have applied it at Scotiabank to help drive adoption of the Bank’s NPS customer insights into building solutions that serve our customers. In that program, previous internal processes were ineffective in pushing relevant data to delivery teams at the right time. Using a Lean or Agile approach would have provided some benefit, but taking a design thinking approach uncovered an array of useful insights to make the whole process more purposeful. Learn from this example to explore how you might incorporate design thinking to drive greater effectiveness and relevance for your team’s body of work.

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    James Gifford - 5 Metrics to Create Safety and High Performing Teams

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    Talk
    Intermediate

    Description:

    I see that a lot of organizations use metrics in inappropriate ways to measure teams. At the heart of these metrics, nine times out of ten, are velocity and story points. These metrics lead to a lot of mistrust, fear, and bad technical practices. This talk will focus on shifting the focus to diagnostic metrics.

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    When you push shorter lead times (how fast) on a team with a lower agile maturity, the first thing to change is quality, followed by happiness and then the delivery of value. Conversely, if a team focuses on TDD, the first thing to change is quality, followed by agile maturity, reduction in lead time, and increased delivery of value.  

    Teaching teams to harness data in a positive way will help them to flourish.

  • Liked Paul J. Heidema
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    Paul J. Heidema / Iaroslav Torbin - Think Agile Retrospectives are Boring? Think Again: Let's Create a Whole New Set of Activities

    90 mins
    Workshop
    Beginner

    Last year, I was at an Agility Day in New Jersey for my company (ADP). During this day of fun, we uncovered and created new ways of improving retrospectives and new retrospective activities.

    You don't have to always do "Start, Stop, Continue" or "Pluses and Deltas". There are plenty of activities that are more creative and more joyful for teams and groups!

    In this workshop, we will follow a powerful technique to brainstorm ideas, filter down to the best ones, and then try them out on each other to uncover new and more effective retrospective activities. Come prepared to contribute to a new group of retrospectives!

    Gamestorming - Divergent Emergent Convergent

    We will go through a divergent process, and emergent process, and a convergent process in creating our new retrospective techniques. These and other powerful techniques will be utilized from the book Gamestorming to harness the power of the participants to create powerful and useful retrospective activities.

  • Liked Taimur Mohammad
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    Taimur Mohammad / Sean Deschamps - Surviving Disruption with Agile: Innovate or Die

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    Experience Report
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    Lean-Agile is easily & often associated with customer centric products and solution. The “customer facing” nature of the product allows for thin slicing, feedback and iteration which in turn leads to greater business agility and customer satisfaction. While there have been many exceptional case studies that demonstrate this, applying lean-agile to non-customer facing solutions has often been dismissed. Why is this? The risk is too high to thin slice? There’s no way to get customer feedback? There’s no way to deliver using iterative approaches?

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    Tyler Motherwell - Divide And Conquer

    40 mins
    Experience Report
    Intermediate

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  • David Sabine
    David Sabine
    Scrum Trainer
    BERTEIG
    schedule 2 months ago
    Sold Out!
    60 mins
    Experience Report
    Advanced

    Products are not Projects — simple.

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    "What is a project? definition and meaning". BusinessDictionary.com. Retrieved 2016-04-19.

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  • Liked Alistair McKinnell
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    Alistair McKinnell - Don't Settle for Poor Names

    Alistair McKinnell
    Alistair McKinnell
    Agile Coach / Developer
    Nulogy
    schedule 2 months ago
    Sold Out!
    60 mins
    Talk
    Advanced

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    Alexandra Ursea - SCARF Model - How to collaborate with and influence others and succeed

    Alexandra Ursea
    Alexandra Ursea
    Independent Consultant
    N/A
    schedule 2 months ago
    Sold Out!
    60 mins
    Talk
    Advanced

    Have you ever been in a position in which you were actively engaged in a massive organizational transformation or personal one? Have you struggled with it? Have you tried different leadership styles or approaches but you were still discontent with the results?

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  • 60 mins
    Talk
    Intermediate

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  • Liked Louise Heldoorn
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    Louise Heldoorn - How Kanban Propelled our DevOps Team to New Heights

    Louise Heldoorn
    Louise Heldoorn
    Lead Release Engineer
    ADP
    schedule 2 months ago
    Sold Out!
    40 mins
    Experience Report
    Beginner

    Description/Summary
    Development Operations is a team that has requests from many sources, many of which have conflicting priorities. How do we move from being reactive, switching priorities, getting buried with stress of delivering on time with high quality to being proactive, innovative highly productive.

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