Innovation Through Customer Co-creation

Learn how to co-create with your customers using modern collaboration techniques

To be successful at innovating for your customer, teams need a solid understanding of how to engage and collaborate with their customers and users. It is only then that teams can deliver high impact projects/products that are important to their user base. Embark on a journey and with the latest set of techniques that help teams discover insights sooner and delight their customers faster. Take part in our latest workshop and learn everything you need to know at succeeding in collaborating with your customers. After all, innovation is best served when co-discovered with customers.

Our interactive and fast-paced workshop is based on design thinking, lean startup, and lean UX principles. It is designed to help you uncover better ways of working with your customers and boosting collaboration and creativity on your team. After many iterations and essential feedback, we’ve developed a fun and thought-provoking workshop where you will learn by doing and engaging with real people, working on challenges that will enrich your learning experience.

 
 

Outline/Structure of the Workshop

Our interactive and fast-paced workshop is based on design thinking, lean startup, and lean UX principles. It is designed to help you uncover better ways of working with your customers and boosting collaboration and creativity on your team. After many iterations and essential feedback, we’ve developed a fun and thought-provoking workshop where you will learn by doing and engaging with real people, working on challenges that will enrich your learning experience.

Learning Outcome

Coming out of the workshop, participants will learn:

The key principles of customer collaboration and co-design sessions

Five practices to maximize creativity and innovation, including, how to:

  • Improve your customer conversations for better outcomes
  • Observe customers and use data to inform better decisions
  • Use rapid-prototyping to get critical feedback
  • Co-create solutions with customers and users
  • Test, measure and learn from your experiments before scaling solutions

Tips and tricks to ensure meaningful and productive sessions

How to access more customers and users for better insights and ideas

Making sense of feedback and data to help make better decisions

Engaging your team in modern ideation techniques

Target Audience

In this session, product owners and team members, design leads and managers can gain a deeper understanding of what it means to collaborate with your customers and users, and how to delight them. Through hands-on learning, participants will learn how to engage customers, build empathy, test assumptions and help identify significant insights that will lead to more appropriate solutions.

schedule Submitted 4 months ago

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