Alex Westner
President
Spark23
location_on United States
Member since 6 years
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Alex Westner
Specialises In (based on submitted proposals)
An experienced product strategist, product manager and business developer, and an MIT Media Lab alum, I'm a lean innovator and a delighter of customers.
I have over 15 years of experience leading product management, product strategy and business development. I've shipped over 100 consumer-focused software and hardware products, closed dozens of technology licensing deals and created numerous partnerships.
Most recently, I wore several hats as a member of the leadership team of a small software company that went from 20 people / $4M annual revenue to 100 people / $16M annual revenue in 5 years. During this time, closed dozens of technology licensing deals and shipped dozens of products, earning a Technical Emmy Award for our flagship product.
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How To Roadmap with the Business Value Game
75 Mins
Workshop
Beginner
Our roadmap doesn't make sense. Our executive team is out of touch. Why does the CTO keep going on and on about X, when we know our customers just want Y? Wait, we have a roadmap? We should just make product Z - it would be so easy to do - so what if it doesn't fit into the company strategy? Why are we not making products that our customers are passionate about?
You've experienced at least one of these sentiments before. Am I right?
The Business Value Game is a fantastic tool to align and build consensus amongst stakeholders on any kind of strategic or tactical roadmap - from product roadmaps, to marketing strategies, to devops initiatives.
I learned this game from Chris Sims at the 2014 Scrum Gathering in New Orleans, and have been using it for both feature roadmaps and product roadmaps, successfully aligning a diverse and stubborn group of stakeholders to work together for common goals.
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