Faiza Yousuf
Senior Product Manager
Genetech Solutions
location_on Pakistan
Member since 2 years
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Faiza Yousuf
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Faiza Yousuf is a technologist with over a decade of experience in building products and teams. She is an award-winning community leader and the force behind WomenInTechPK. She co-founded CodeGirls, a community-funded coding boot camp for girls, and runs the online education program for Blockchain and AI from CryptoChicksPakistan.
She leads the product development wing at Genetech Solutions and runs a consulting practice as a Product Management Expert. She is a top-rated freelancer on Upwork with the honor to be part of Upwork’s first-ever social impact report. She is also working with P@SHA’s Diversity and Inclusion Committee for improving gender parity in Pakistan’s tech ecosystem.
Faiza is a well-known speaker and often speaks at both national and internal conferences. She loves to read and enjoys writing about tools and practices.
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Empathy in Testing: How can it be a Game-Changer for your Product?
45 Mins
Talk
Beginner
Empathy gives you the ability to understand your users and their context and also makes you more in-tune towards their needs and wants. For a person working in a product team, understanding users is an important part of their job and if you are a software tester, product designer, or product manager, this becomes the most significant part of your day-to-day duties.
In this talk, we will discuss how empathy can help you understand your users better and create products that stick and delight their users. It helps in improving your underlying KPIs, like new users and user retention.
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Supercharging your Personal Growth Journey
45 Mins
Talk
Beginner
I am obsessed with the idea of personal growth, self-reflection, and self-learning. I constantly read about mindset changes, goal setting, productivity, and improving decision making and this has led me to build a few systems for myself. In this talk, we will be discussing how to set better goals for personal growth, goal-specific decision making, and also forming better habits that support your personal growth journey. It will also include some specific decision-making techniques and patterns, like, Comparison Analysis, Herd Mentality, Sunken Cost, and Action Bias.
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