Frank Days
Specialises In (based on submitted proposals)
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Scaling Agile Marketing @Enterprises
20 Mins
Keynote
Executive
Agile is optimized for small teams, and The Agile Manifesto doesn't say anything about scaling Agile, so can it scale to support enterprise marketing organizations? In this session the co-hosts of The Marketing Agility Podcast will share insights that you can bring back to your organization to help scale your Agile implementation. They'll share how to approach scaling frameworks, where the biggest pitfalls lie, and examples from companies that are getting it right.
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