Jana Paulech
Principal Consultant & Strategy Lead
Brainmates
location_on Australia
Member since 8 months
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Jana Paulech
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Jana is Principal Consultant & Strategy Lead at Brainmates, the leading specialist product management professional services firm in ANZ. She specialises in advising to Brainmates clients on their strategy and product practice and also leads Brainmates own product and business strategy.
Jana has a background in academic research and education, receiving her Ph.D. at the University of Sydney, before moving into corporate strategy advisory and product management across consulting and technology products.
She has worked in a wide spectrum of companies - large global companies like Gartner and Atlassian, all the way down to small technology startups and scaleups, like Ignition - and has experienced the adventures of developing, innovating and scaling products at every maturity level.
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How Resilient Is Your Product Strategy?
40 Mins
Presentation
Intermediate
One of the most common ailments espoused by product businesses is their inability to consider the long term. How do we create strategy when things change so fast?
This thinking is symptomatic of ‘fragile’ strategy – a strategy that does not consider change in its inception, and therefore really only ever plans to change the plan. Moving beyond ‘fragile’ strategy towards ‘resilient’ strategy means that product & business leaders consider change not as a possibility, but as a certainty.
Change is our constant companion, and therefore must be included in our strategy along with all the other usual suspects - competitors, market, customers, business priorities, risks etc. In this session, learn how to use Scenario Gaming to build a change resilient Product Strategy.
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