Jeff Patton

Specialises In
design-innovation design-thinking dual-track-development lean-ux learning product-discovery product-ownership safe-fail-experimentation story-mapping

Jeff Patton helps companies adopt a way of working that’s focused on building great products, not just building stuff faster. Jeff blends a mixture of Agile thinking, Lean and Lean Startup Thinking, and UX Design and Design Thinking to end up with a holistic product-centric way of working. Jeff is author of the bestselling O’Reilly book User Story Mapping which describes a simple holistic approach to using stories in Agile development without losing sight of the big picture. You can learn more about Jeff at: jpattonassociates.com.