Agile Personas are…different.

We have all seen the typical persona poster with the picture in one corner and the funny name underneath, with their likes and dislikes and their favourite colour – the personas the marketing team uses are for promoting your brand. But, when it comes to building software, does the marketing persona add anything?

1/3 of your user story is devoted to the persona - but are we spending enough time creating them and using them to their full potential? 

This talk looks to reinvent the agile persona to become a valuable tool used throughout the development lifecycle and complement the marketing persona.

Acceptance test-driven development (ATDD) is the god-father of test-driven development (TDD) and behaviour-driven development (BDD), so why does it get such little attention? For that matter what is it?

This workshop will give you an overview of ATDD and a run-through of an elaboration session centred on testing.

By the end - you'll never do BDD without ATDD again!

The classic arcade game Outrun (1986) was a critical and commercial success for Sega. But in 1994 Sega released Daytona USA which became one of the highest grossing arcade games of all time.

The reason - roadmaps! Knowing where you are heading makes it easier for you to create a strategy for success.

This workshop will show you how to level up your roadmaps and break-free of the Gantt chart mentality of many roadmap providers

A “Kaizen” (literally "change good" or more simply “change for the better”) is a small improvement synonymous with the phrase “continuous improvement.”

Running an experiment is a simple way of small, low-risk improvements.

This talk will discuss what is an experiment and how to design and run effective experiments that give teams meaningful information.

Writing a well-define well-written feature is often overlooked and ends up as a phrase (or worse a single word) that hopefully means something to someone in the team. This leads to the team not really caring about features and looking at them as just a grouping of stories rather than something of importance to getting the solution done.

In this session, Mike Burns will present a structured thinking approach to creating features that can help you quickly create features that are meaningful, understandable, and useful.