Data as Storyteller — How To Use Boring Numbers To Move An Audience
We are steeped in data…broad in scope, deep in meaning, and utterly complex. Can this treasure trove be transformed to illuminate ideas without being overwhelming? Or boring? Can we create emotive experiences for the audience with just data?
The premise is simple: How can we use the lessons from 100 years of cinematography to regain the power of persuasion and bring life to information, making them more like movies where data is the storyteller and you the director?
We will take you along our journey that resulted in Perspective, an app used by the world’s top presenters to convey the true meaning behind their data.